In 2021, 125,000 Brits took part in the Veganuary challenge, representing a quarter of total participants worldwide. With greater availability of vegan foods and alternatives now on the market, the Veganuary challenge is predicted to be even more popular in 2022.

In partnership with agricultural sustainability experts, Future Food Solutions, we are highlighting the next step in our Sustainable Futures programme to scale up the adoption of regenerative farming practices for potato growers. Ahead of World Soil Day on 5 December, this partnership raises awareness of the environmental importance of maintaining healthy soil systems.

It's all popping off at Butterkist HQ as we launch our brand new campaign Go Grab The Butterkist!

KP Nuts is immensely proud to be partnering with health charity Movember for the third year running to raise awareness of testicular cancer. We are also excited to have partnered with the Queen of Drag, The Vivienne, for our latest campaign, which reminds people to check their testicles regularly.

Some fantastic new Tyrrells nut and fruit medleys in recyclable caddies, plus new snow-globe themed Christmas packaging for Tyrrells crisps.

Against some tough competition, McCoy's Fire Pit triumphed at the Retail Industry Awards this week, winning Product Launch of the Year in the Crisps and Snacks category.

As the UK’s leading nut brand, it makes sense for KP to play a leading role in highlighting the fibre content of nuts. So this week we have signed up to the Food & Drink Federation (FDF)’s ‘fibre pledge’ as part of the FDF’s very first Celebrating Food & Nutrition Week.

A pledge to donate £50K to British pubs through our new promotion on packs of Tyrrells.

McCoy’s, the UK’s number one ridged crisp brand, has announced a packaging update across its core range to emphasise its ‘full on flavour’ proposition.

This delicious new crisp offers a pub classic flavour in snack form!